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Papers On Business - Management
Page 443 of 920
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Jay Chait's "Illusions Are Forever"
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3 pages in length. Deciphering what is real and what is fabricated used to be a relatively simple process where advertising is concerned, inasmuch as the industry as a whole lacked a finite understanding of the subtle nuances inherent to effective advertising. Today, however, is an entirely different ballgame where strategy is concerned; with the infusion of mass media and the Internet, Jay Chait clearly illustrates how the prospect of advertising in the twenty-first century is steeped within a precarious bubble of artificial desires and subliminal coercion. No additional sources cited.
Filename: TLCJayChait.rtf
JCB
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Analysis of JCB The UK construction machinery company JCB, named after the founder Joseph Cyril Bamford, has seen great success since 1990. This 8 page paper uses the model of McKinsey's 7 S's to examine the company with its' strategy, structure, shared values, symbolic behaviour, systems, staff and skills to examine why the company has been so successful. The bibliography cites 9 sources.
Filename: TEJCB001.rtf
JEANS, THE U.S. AND ASIA
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This 7-page paper focuses on consumer perception toward blue jeans in both the United States and Asia. Topics discussed include history, as well as advertising and communication methods. Bibliography lists 4 sources.
Filename: MTjeansa.rtf
Jeff Wilkins: Founder of CompuServe and Metatec
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A 3 page paper which examines
Jeff Wilkins and his success in the building of CompuServe and Metatec. Bibliography
lists 2 sources.
Filename: RAwilkin.rtf
Jeffrey J. Fox’s “How to Become a Rainmaker: The Rules for Getting and Keeping Customers and Clients”
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A 5 page book review of this important how-to book on maximizing and achieving customer/client satisfaction for any business owner, executive, or salesperson. No additional sources are used.
Filename: TGrainmakr.rtf
Jeffrey Pfeffer’s “The Human Equation: Building Profits by
Putting People First”
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This 5 page report discusses the 1998
business management book, “The Human Equation.” Author Jeffrey
Pfeffer asserts that far too many companies have focused on
creating a short-term and immediately more profitable bottom line
and better-satisfied investors without considering the long-term
implications of downsizing and the shedding of old businesses.
Creating a “lean” economic model that stresses outsourcing has
become a driving force in businesses ranging from manufacturing
to healthcare. Pfeffer contends that a great deal of “downsizing”
is essentially a throwback to employment practices that are more
than a century old. Bibliography lists 3 sources.
Filename: BWpfefer.wps
JET FUEL AND REAL MODEL
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This 4-page paper discusses the REAL model, and how Jet Travel's business application fits in with this model. Bibliography lists 1 source.
Filename: MTrealbp.rtf
JETBLUE -- AN ANALYSIS
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This 8-page paper provides a competitive, marketing and financial analysis for point-to-point, low-cost air carrier JetBlue, based out of New York. Topics discussed include the state of the airline industry, JetBlue's financial situation and possible threats and opportunities. Bibliography lists 5 sources.
Filename: MTjetblu.rtf
JETBLUE AIRWAYS AND DIVERSIFCATION
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This 3-page paper discusses how JetBlue Airways might diversify into the online travel and hospitality industries. Bibliography lists 7 sources.
Filename: MTjetbdive.rtf
JetBlue Case Study
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This 42 page paper examines the airline JetBlue in the context of the US airline industry. After an introduction the paper discusses the condition of the airline industry, the profitability of the industry and uses a pest analysis to examine the macro environment. The strategies of JetBlue are then examined at firm, business and operational levels and compared to strategies of competitors. With an understanding of the industry and the firm the writer goes on to suggest potential future strategies. Each of the suggested strategies is analysed and recommendations made for viable future strategies and how they may be implemented. The bibliography cites 10 sources.
Filename: TEjetblue.rtf
JetBlue Management
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A 4 page paper examining the management structure at the newest lower-fare airline. JetBlue replaces the middle manager of the past with three layers of vice presidents. JetBlue's structure is rather horizontal at lower levels – or its effect is – but it is vertical in upper areas of management. The result is that operational levels have the freedom to act, while senior management retains ultimate responsibility for the function and actions of the company. Bibliography lists 5 sources.
Filename: KSmgmtJetBlu.rtf
JetBlue; A Transformed Organization
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JetBlue may be seen as a transformed organization, following events in February 2007 there was the recognition of the need to change. The organization managed to transform with increased attention to planning and forecasting with the aim of changing the culture and the way the firm operated so that it could cope more effectively with the commercial environment. The bibliography cites 2 sources.
Filename: TEjetbluetran.rtf
Jim Thompson Thai Silk Company
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This 24 page paper looks at a case study provided by the student; the Jim Thompson Thai Silk Company. The paper includes a SWOT analysis on the company and an assessment of different options that may be used to expand the company and recover lost sales, such as joint ventures, expansion of shops and starting a mail order business. The analysis is then used to produce a report for the company tat recommends the best strategy to move forward. The bibliography cites 10 sources.
Filename: TEJTsilk.rtf
JIT
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A 5 page paper which discusses just in time manufacturing. this form of
manufacturing began with the Japanese, primarily in the automobile industry, with Toyota
being one of the largest companies involved. It drew the attention of American
manufacturers, and has been implemented by many companies since, with success levels
varying. Bibliography lists 6 sources.
Filename: RAjit.wps
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